Essay on Shopping Malls - 1307 Words

Shopping Malls Since industrialization pulled off the farm into the factory, department stores were invented and advertisement emerged. This caused consumerism to become a fundamental base of our culture. If consumerism had become a religion, well its temple would probably be shopping malls. Malls turned out to be the central institution of our modern consumer culture. Its environment is full of advertisement and lures which takes the consumer ¡Ã‚ ¦s soul into the  ¡Ã‚ §temptation to buy ¡Ã‚ ¨ world. The following essay will analyze the techniques that malls use in order to keep customers inside, the reason why different malls appeal to different people and the influence they have on the landscape of their community. Shopping malls use many†¦show more content†¦An area reserved for Santa Claus and his elves will often be installed in the center of the mall where children would be invited to take pictures with Santa, and where free samples of candies and Christmas gift are given out to attract as many children as possible. During this time of the year, the business hours of the mall change in order to facilitate people who work all day and permit them to shop for their Christmas gift. Christmas Sales and Annual Sidewalk Sales are very popular and everyone waits for that period of the year to get the best deal ever. In Canada, a special shopping day was introduced and is called Boxing Day, which is the day after Christmas. The purpose of this day is to allow shop owners to liquidate all of their Christmas items in order to renew their merchandise. Setting different atmosphere on different period of the year is a very good attempt to draw in more customers. The malls hallways are set up strategically in a sort of maze which forms a communal space controlling the flow of traffic. It is done in a certain way that permits shoppers to pass through every store and can then compare their thoughts and ideas with those presented in the store ¡Ã‚ ¦s windows. It has actually been proven that many people go to malls just to window shop rather than having the actual intent to buy.Show MoreRelatedShopping Malls5817 Words   |  24 PagesMARKETING MANAGEMENT SHOPPING MALL 1 MARKETING PROJECT ON SHOPPING MALL NAME: MRINMOY CHAUDHURY ENROLMENT NO: 011102003 PROGRAM: PGDIB 02 Term : 6 2 Contents 1. Introduction Pg. no. 4 What is a shopping mall? ................................................. Advantage and disadvantage Brief history Type of shopping malls Components 2. Objective†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 9 What are the key factors which is making shopping mall hugely successful? Effect of shopping malls on the small retailersRead MoreShopping Malls1248 Words   |  5 PagesINTRODUCTION A shopping mall is a building or group of buildings that contains stores. The stores are connected by walkways so that consumers can easily walk between the stores. Malls can be built in an enclosed or open-air format. These malls have brought a new revolution in the world of shopping. Nowadays shopping is no longer limited to buying stuff that you require but now it has extended its sense to have lip smacking food along with enjoyment, fun, refreshment and entertainment. In malls all theseRead MoreShopping Mall4528 Words   |  19 Pagesthis study. The literature review cover the shopping behaviour, shopping value, consumer’s decision making styles, perceived shopping mall image, shopping mall brand loyalty and consumer segmentation. The conceptual framework of this study will be explained in the end of this chapter. 2.1 Shopping behaviour This section is attempts to provide an explanation on consumer shopping behaviour by review the previous study on the previous literature. Shopping is one of the distinct activities of consumerRead MoreThe World in a Shopping Mall1856 Words   |  8 PagesIn this world today, we as Americans live and survive on the presents of malls. Malls now are enacted into our way of living, our ability to consume the standards of social and economic impacts brought on by malls have and will continue to alter the composition of day to day survival. Margaret Crawford’s article (â€Å"the World in a Shopping Mall†) breaks down how the world is placed within a shopping mall, and because of this, the impacts that have resulted from the world being placed in such a situationRead MoreThe Prospect Of Shopping Malls1342 Words   |  6 PagesPaper Topic: The Prospect of Shopping Malls in the United States. 1. Need Analysis Nowadays, online shopping has became a extremely popular tendency, especially in the younger group, those who Post-80s and Post-90s. As the shopping malls are getting less and less prosperous and bustling, some argued that entity shops would eventually replaced by the online stores. Even some people think that stores will disappear within the next two decades. What is way out of the mall on earth in the future? ByRead MoreShopping At An Outlet Mall860 Words   |  4 Pages 1. One of the themes of this chapter is that shopping at an outlet mall is work, not leisure. What is meant by this? 1. Chapter 4 suggests that shopping at an outlet mall is work, rather than leisure, in several ways. First, Shell mentions that outlet malls are located well outside population centers. This causes would be shoppers to drive sometimes an hour or more to shop at an outlet mall. She mentions that â€Å"visiting the outlets demands an investment in time, deliberation, and energy beyondRead MoreSynopsis on Shopping Mall1121 Words   |  5 PagesA SYNOPSIS ON To study the potential of shopping mall with special reference to Rewa city: Year 2011-2012 Submitted to Dr.AtulPandey Professor in-charge of BBA Programme Under the guidance ofMrs. Shikha Singh ChauhanFaculty of BBA | Submitted ByJaya PanjwaniB.B.A. (VIth Sem.) | Department of Business Administration A.P.S.U. Rewa (M.P.) Read MoreShopping Mall as a Leisure Destnation3286 Words   |  14 PagesSHOPPING MALL AS A LEISURE DESTINATION SUFIAN HAMAT SCHOOL OF HOUSING, BUILDING AND PLANNING UNIVERSITI SAINS MALAYSIA, PENANG SUPERVISOR: DR. NURWATI BADARUZZAMAN ASSOC. PROF. DR ABDUL GHAFAR e-mail: Sufian@iiu.edu.my Shopping mall has become part of a ‘way of life’. The place is a destination frequented by many levels and age groups of people during leisure time and weekends. The intentions of going to the mall now are no longer confined to shoppingRead MoreShopping Malls Are Becoming Extinct948 Words   |  4 Pageswonder what your favorite mall will look like if it was replaced by an empty lot? How would you feel? Approximately 60 years ago when shopping malls were first built, it was expected to be â€Å"the gleaming symbols of America’s future.† Shopping malls were created to lure customers from the city into the suburbs; thus allowing shopping be done under one roof. However, according to recent studies conducted by Green Street Advisors, 10 percent of the nation’s 1,000 enclosed malls will fail by 2022. AlthoughRead MoreShopping Mall (Research Project)10466 Words   |  42 PagesON MARKET RESEARCH ON SHOPPING MALL IN NCR A report submitted to U.P. Technical University for the partial Fulfilment of MBA Degree 2009-11 Submitted To:|Submitted By:| || Greater Noida Institute of Technology (MBA Institute), Code: 272 7, Knowledge Park-II, Greater Noida (U.P) 2009-11 CERTIFICATE This is to certify that the Research Project Report entitled Marketing Research on Shopping Mall in NCR being submitted by†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦fulfillment of the requirement of U.P.Technical

The Carmina Burana By Keting Yang - 978 Words

The Carmina Burana Keting Yang The composer Orff Carl, born July 10, 1895 at Munich Germany and died March 29 1982. He is known for his operas and his contribution and innovation to children’s music education. After studying at the Munich Academy of Music under Heinrich Kaminski, he conducted in Munich, Mannheim and Darmstadt. Including his best known secular oratorio Carmina Burana, his trilogy is completed with Catulli Carmina and Trionfo di Afrodite. Before wirting the Carmina Burana, he edited 17th century operas and published a manual, named â€Å"Schulwerk† to describe his method of conducting in 1930. Social context When Orff first read the Carmina Burana in 1935, he was deeply shocked. He used his strong and enthusiasm melody to give this magical poem a completely new and eternal live. The Nazi Party dominated Germany from 1933 to 1945, through totalitarian means, which means during Orff Carl’s life time, there are two main epochs politically—under the Nazi Party and not. Even though Orff may despise the Nazis for their lack of aesthetic sensibility, he kept that mind to himself. The Carmina Burana achieved a huge success and Hitler loves this piece particularly, it was exploited in propaganda because the innate power generated from the pounding rhythms. After the Nazi’s domination was crashed, the new government took a long time to accept it, since it was once considered a symbol of Nazi. The poem Orff came across the 1847 edition of Carmina Burana by Johann Andreas

Song of Solomon Essay Example For Students

Song of Solomon Essay Song of Solomon is the story of Milkmans search for identity. He appears destined for a life of isolation and self-alienation. The Deads exemplify the patriarchal, nuclear family that has been a stable and critical feature of American society. The family is the institution for producing children, maintaining them, and providing individuals with the means to understand their place in the world order. But this same nuclear patriarchal structure of the family itself creates the problems it should be solving. What represses the Deads is the father, Macon: his single-minded ambition, his unscrupulous greed, his materialism, and his lack of nurturing his family. Macon does not concentrate on being a loving and nurturing father; instead he concentrates on another aspect of paternity, the acquisition of property. Macon aspires to own property and other people too. His words to his son, Let me tell you right now the one important thing that youll ever need to know: Own things. And let the thi ngs you own own other things too. Then youll own yourself and other people too. The owning of things as well as other people is a rather remarkable statement, coming from a descendant of slaves. Macon has not inherited this trait from his father, even though he mistakenly thinks so. His father had owned things that grew other things, not owned other things. Pilate Dead, Macons younger sister, is a marked contrast to her brother and his family. Macon has a love of property and money, and this determines the nature of his relationships with others. Pilate has a sheer disregard for status, occupation, hygiene, and manners, and has the capability to respect, love, and trust. Her self-sufficiency and isolation prevent her from being trapped or destroyed by the decaying values that threaten her brothers life. The first part of the novel details the birth of Macon Dead III, the first black baby to ever be born at Mercy Hospital, which has been named by the African American community as No-Mercy Hospital. He acquires the name Milkman when people learn that his mother is still nursing him long after it is considered normal to do so. His father, Macon Dead, is a cold, insensitive man who places undue importance on material wealth and intimidates all he comes into contact with. Macon forbids Milkman to visit his Aunt Pilate because her eccentric w ays, her unkempt appearance, and her stubborn insistence in making bootleg liquor embarrass him.Macon had loved his sister earlier and had looked after her Pilate says he was a good friend to her. Macon used to carry the motherless Pilate in his arms to the neighboring farm. But Macon is now changed from a nice boy to a stern, greedy and unloving man. When Milkman lives at home in Michigan, he perceives the world in the same materialistic terms that are similar to his fathers. In the second part of the novel, his search for gold leads him to Virginia. This is an indication that he wants to escape from his past and achieve a sense of identity only by finding material treasure. He assumes that his trip south holds the key to his liberation. But it is not the gold that saves him. Milkmans mental development rests partly on his understanding of the ways in which his life is connected to others experiences, and partly on establishing an intimate connection with the land and life of his ancestors. These understandings lead to his greater achievement of learning to complete, understand, and sing the song that contains the history of his family. The character of Milkman undergoes change over time. Initially, Milkmans treatment of his friends and relatives is appalling, and he hurts everyone around him. This is shown in detail through Milk mans treatment of Hagar. The sexual relationship between Milkman and his cousin Hagar is doomed at the start since it breaks this African cultural practice. Milkman loves Hagar at first sight and wants to get to know her better. After many years in which they have sex and are very close, Milkman then drops her and goes after younger girls. It seems as though his desire was not a fulfilling relationship and one that